Interview with Toshiyuki Tsumura from Panasonic
In a recent Phototrend interview with Toshiyuki Tsumura at CP+ 2026, Panasonic reaffirms a strong, ongoing commitment to Micro Four Thirds as a core system alongside full-frame L-Mount. Here is a recap of the interview:
- Panasonic will continue to strengthen the MFT lineup annually with unique products, building on recent releases such as GH7, G9 II, G97, and G100D.
- They plan to formulate new proposals that further highlight MFT’s unique charm: agility, lightness, and portability.
- Emphasize ongoing lens renewals and development to showcase these advantages (e.g., recent updates to Leica-branded telezooms like the 100-400mm II and 35-100mm f/2.8).
- Tsumura stresses studying new value propositions for entry-level/step-up users who prioritize mobility and bringing the camera everywhere – implying potential future MFT gear focused on compact, lightweight hybrids for content creators, travel, and portability needs.
Overall: Reassuring and optimistic – MFT is not sidelined despite the full-frame focus. Panasonic intends to keep enriching the system with bodies, lenses, and innovations that play to its strengths in a market that values smaller kits.